Khalif Carruth
Founder & Creative Director

My perspective is shaped by two distinct worlds: a lifelong obsession with the aesthetics of fine-art cinema and a foundation of discipline forged in the U.S. Navy.

I began developing my eye through the lens of film and intentional imagery, eventually launching my first studio while still on active duty. My time as an Information Systems Technician, and my rapid rise through the ranks, instilled in me a culture of radical accountability and the ability to build execution-heavy systems under pressure.

Today, I am a self-taught director who treats art as a discipline. I lead the studio by bridging the gap between high-level creative direction and the technical structures required to sustain it. Whether I am directing an intimate portrait for SKYN or architecting a brand's Creative System, the objective is the same: to turn a subjective vision into a clear, repeatable, and cinematic reality.

The work is expressive, the process is structured, and the result is intentional.